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Keywords: Competitiveness
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Journal Articles
International Journal of Conflict Management (2026) 37 (4): 1038–1062.
Published: 03 March 2026
...Zhi-Xue Zhang; Jingjing Yao; Li Ma; Leigh Anne Liu Purpose Why are Chinese negotiators, contrary to theoretical expectations, often competitive? Classical negotiation theories grounded in culturally etic and Western-centric assumptions are unable to address this puzzle. This research aims to adopt...
