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Journal Articles

What is in it for me? Perceived benefits and costs on the support of a sporting event

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Cindy Lee, Hyejin Bang, Doyeon Won, Lei Chen
Journal: International Journal of Event and Festival Management
International Journal of Event and Festival Management (2022) 13 (1): 38–52.
https://doi.org/10.1108/IJEFM-12-2020-0089
Published: 28 October 2021
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