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Keywords: Indian pharmaceutical industry
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Journal Articles
The International Journal of Logistics Management (2014) 25 (2): 379–398.
Published: 05 August 2014
... thinking and modelling methodology for analysing the complexities related to RL in the Indian pharmaceutical industry. The Indian pharmaceutical industry is in a state of growth. The domestic sales have been increasing continuously during the last five years and so is the number of brands. The industry...
