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Keywords: Innovation assimilation
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Journal Articles
The International Journal of Logistics Management (2024) 35 (4): 1168–1199.
Published: 01 September 2023
... process. This study aims to understand the AMR assimilation process within the production warehouse context by identifying the moderating factors between each stage of AMR assimilation. Drawing on the innovation assimilation theory (IAT) (Meyer and Goes, 1988), we propose that these factors play...

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