Keywords: Value
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Journal Articles
Journal Articles
The International Journal of Logistics Management (2000) 11 (1): 1–18.
Published: 01 January 2000
...Douglas M. Lambert; Renan Burduroglu In order to receive adequate rewards for the firm's innovations and performance in logistics, managers have to measure and sell the value that is being provided to customers. Value, once determined, must be sold to customers and also to top management within...

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