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Among the problems of the in‐bond (maquiladora) assembly plants in Mexico, voluntary turnover is a complex phenomenon, difficult to assess and solve. Although caused by several factors, previous research has demonstrated that social, labour, organizational and cultural variables are closely linked to the turnover problem. To study the strategies that managers use to retain workers in their companies in the USA and how they apply those strategies to subsidiaries in Mexico, selects 13 multinationals with headquarters in north east Ohio and plant operations in Mexico and interviews were conducted with human resources top executives. Finds that each one of the companies has adapted and implemented similar policies consistent with the factors previously identified. On balance, it appears that US multinationals are beginning to address this voluntary turnover problem effectively.

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