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Keywords: VRIO framework
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Journal Articles
International Journal of Managing Projects in Business (2020) 13 (3): 600–615.
Published: 09 January 2020
...) popularized the RBV with his VRIO framework. In the VRIO framework, strategic resources are characterized as providing economic value (V). These resources are rare (R) when fewer organizations hold them. Strategic resources are also inimitable (I) with respect to being difficult to copy by competitors...

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