MEASUREMENT ISSUES IN USING PAPER AND PENCIL INSTRUMENTS: CONTRASTING THE VIEWS OF ACADEMIC RESEARCHERS, TEACHERS, AND OD CONSULTANTS Available to Purchase

This paper examines the validity standards applied to paper and pencil questionnaires by four social science roles: academic researchers, expert consultants, teachers, and organization development (OD) process consultants. These roles, influenced by their key stakeholders (e.g., clients, reviewers, students), employ different validity standards and socialize firm beliefs about these standards. The resulting divergence of attitudes toward measurement inhibits learning from other roles and slows social science advancement. This paper examines the assumption that each role must apply the same validity standards.