The purpose of this paper is to determine the enablers of growth that need to be deployed in construction companies in India.
The paper uses a case‐based approach which attempts to compare the enablers of growth amongst the selected companies, based on interviews of the top management, secondary published literature review and analysis based on strategy diamond framework. The companies are selected on the basis of theoretical sampling of polar performances.
The study explores a cross‐section of construction companies having diverse growth performance on the basis of several parameters and assesses them in terms of enablers of growth. It attempts to record the reasons behind the success and failures of the select companies.
The lessons derived can be utilized to orient aspiring construction companies in India towards growth and enhancing their chances of successfully competing with the large and international players.
This paper offers growth perspectives to strategy literature in terms of enablers, related to construction companies.
