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Keywords: Hindi film industry
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Journal Articles
International Journal of Organizational Analysis (2021) 29 (2): 450–473.
Published: 13 July 2020
...Rashmi Dyondi; Shishir Kumar Jha; Arunima Haldar Purpose This paper aims to examine the strategic issues of risk for independent theatrical film distributors in the Hindi film industry in India. Design/methodology/approach The study adopted qualitative grounded theory approach to explore...
