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Keywords: Services marketing
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Journal Articles
International Journal of Operations & Production Management (2013) 33 (11-12): 1408–1434.
Published: 11 November 2013
... papers from 103 different lead authors in 68 international peer-reviewed journals. Findings – The work proposes support for the existence of distinct researcher communities, namely services marketing, service management, operations management, product-service systems and service science management...
Journal Articles
Tim Baines, Howard Lightfoot, Joe Peppard, Mark Johnson, Ashutosh Tiwari, Essam Shehab, Morgan Swink
International Journal of Operations & Production Management (2009) 29 (5): 494–519.
Published: 24 April 2009
..., organizational behaviour, human resources management, marketing and operations research. It aims to integrate them into a coherent science of service. © Emerald Group Publishing Limited 2009 Service operations Services marketing Operations management Product management Since 1988...
Journal Articles
International Journal of Operations & Production Management (1989) 9 (5): 24–32.
Published: 01 May 1989
... Services marketing Technology M Interactive Services Operations: The Relationships among Information, Technology and Exchange Transactions on the Quality of the Customer-Contact Interface by Linda M. Delene College of Business, and David M. Lyth College of Engineering and Applied Sciences, Western...
