Career perspectives of women in distribution: congruency or contrast?

Discusses the results from an empirical study that investigated potential career frustrations and concerns of women in distribution, defined as female marketing and logistics professionals. In general, both groups of respondents have some reservations about career opportunities in their respective fields. Moreover, perceptions about career opportunities appear to be influenced by personal demographic characteristics such as education and managerial status. The results also suggest that education and continuous learning are crucial for a successful career in distribution.