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Keywords: Industry reputation
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Journal Articles
International Journal of Pharmaceutical and Healthcare Marketing (2023) 17 (1): 24–37.
Published: 01 December 2022
... to February 28, 2020. Year 2 runs from March 1, 2020 through February 28, 2021. Media coverage Industry reputation Pharmaceutical industry Pandemic Health-care crisis Prior to the COVID-19 pandemic, the public perception of “Big Pharma”, the term used to describe the major multinational...
