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1-9 of 9
Keywords: Internet
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Journal Articles
E‐health information search intentions of Turkish internet users
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2011) 5 (2): 135–152.
Published: 28 June 2011
...Bahar Yaşin; Hilal Özen Purpose The internet provides a wide range of technologies that enable health professionals to communicate with people. It ultimately may soon be the primary source for an individual searching for healthcare information, even for emerging economies such as Turkey...
Journal Articles
Perceived quality of e‐health services: A conceptual scale development of e‐health service quality based on the C‐OAR‐SE approach
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2010) 4 (2): 112–136.
Published: 29 June 2010
.... Originality/value The paper contributes to knowledge with regard to the measurement of e‐health quality and improves the understanding of how customers evaluate the quality of e‐health services. © Emerald Group Publishing Limited 2010 Health services Quality Switzerland Internet...
Journal Articles
Diffusion of videos on US hospital web sites
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2009) 3 (4): 347–362.
Published: 20 November 2009
.... An exhaustive literature search was conducted from late 2008 to early 2009 on all major medicine, technology, and social sciences databases and the internet. Literature that studied hospital web sites was rare, and no literature regarding videos or even multimedia on hospital web sites was found. Most writings...
Journal Articles
How did you find your physician?: An exploratory investigation into the types of information sources used to select physicians
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International Journal of Pharmaceutical and Healthcare Marketing (2009) 3 (1): 46–58.
Published: 03 April 2009
... for someone else (e.g. loved ones). Design/methodology/approach Focus groups and personal interviews were conducted based on a convenience sampling approach. Findings Consumers no longer depend on subjective sources such as word of mouth (WOM), but also look at objective internet sources. When...
Journal Articles
Value creation in virtual communities: the case of a healthcare web site
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2008) 2 (4): 321–337.
Published: 21 November 2008
...Ram Misra; Avinandan Mukherjee; Richard Peterson Purpose With the advent of the internet café, chat sessions, instant messengers, special interest e‐groups and now blogs, people do not need to be physically close together to exchange their ideas. The participants can have shared experiences...
Journal Articles
International Journal of Pharmaceutical and Healthcare Marketing (2008) 2 (4)
Published: 21 November 2008
... © Emerald Group Publishing Limited 2008 --> Behaviour Health and medicine Information searches Internet “Do mergers and acquisitions create shareholder wealth in the pharmaceutical industry?” Mahmud Hassan, Dilip K. Patro, Howard Tuckman, Xiaoli Wang Vol. 1 No. 1...
Journal Articles
E‐healthcare: an analysis of key themes in research
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2007) 1 (4): 349–363.
Published: 27 November 2007
...Avinandan Mukherjee; John McGinnis Purpose Healthcare is among the fastest‐growing sectors in both developed and emerging economies. E‐healthcare is contributing to the explosive growth within this industry by utilizing the internet and all its capabilities to support its stakeholders...
Journal Articles
Value‐driven consumer e‐health information search behavior
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2007) 1 (2): 128–142.
Published: 03 July 2007
..., utilitarian and epistemic) and how they relate to consumers' satisfaction with their online health information search experience. The resulting intention to repeat a health information search over the internet is also included in a conceptual model to illustrate what drives the process. Design/methodology...
Journal Articles
eHealth information quality and ethics issues: an exploratory study of consumer perceptions
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2007) 1 (1): 27–42.
Published: 10 April 2007
...Charles Bodkin; George Miaoulis Purpose Marketers and health care providers alike have been actively using the internet to provide information and market a wide variety of health care services and products. This study aims to address consumer's perceptions regarding the quality and ethics...
