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Keywords: Maslow’s theory
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Journal Articles
International Journal of Pharmaceutical and Healthcare Marketing (2022) 16 (1): 40–54.
Published: 16 September 2021
.... The responses were collected through semi-structured interviews using purposeful sampling method, and the responses were analyzed using content analysis approach. Sub themes and main themes were derived from the data which related to concepts in Maslow’s theory. Findings The results indicate the following...

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