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Keywords: Practice management
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Journal Articles
Consumers' choice of dentist by self‐perceived need
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2013) 7 (2): 160–174.
Published: 21 June 2013
... of America Health services marketing Healthcare consumer behavior Consumer choice of provider Practice management This study's purpose is to examine how limited care patients and comprehensive care patients differ in terms of consumers' behavior of choosing a provider: how and why they chose...
