Keywords: Quality control
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Journal Articles
International Journal of Pharmaceutical and Healthcare Marketing (2008) 2 (2): 88–102.
Published: 27 June 2008
... research should be conducted when the exploration of a theme is considered to be a new research problem. Pharmaceuticals industry Marketing Quality control Product reliability Greece Crisis is an inevitable element of the corporate landscape (Bremer, 2002 ; Seeger et al., 2003...

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