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1-4 of 4
Keywords: Sustainability
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Journal Articles
Periods, platforms and purchase: the role of social media influencers in shaping menstrual product choices
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing 1–16.
Published: 11 November 2025
... and credibility of influencers, decision-making drivers, consumer engagement, post-purchase satisfaction and authenticity and health considerations. This reflects that influencers play a critical role in raising awareness, particularly about lesser-known and sustainable products. Participants valued authenticity...
Journal Articles
A systematic literature review on health-care logistics
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2026) 20 (1): 91–151.
Published: 10 September 2025
... highlight the importance of resilient and sustainable health-care logistics framework, mitigating its climatic impact by conserving natural resources. This, in turn, impacts the economic conditions like rise in fuel prices. Hence, it demands investment initiatives for an efficient, resilient and sustainable...
Journal Articles
The relationship among corporate social responsibility, sustainability and organizational performance in pharmaceutical sector: a literature review
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2021) 15 (4): 572–597.
Published: 30 August 2021
...Kanika Saxena; Sunita Balani; Pallavi Srivastava Purpose This study aims to review the extant literature in pharmaceutical sector on corporate social responsibility (CSR), sustainability and organizational performance to explore if a relationship exists among these three elements. Design...
Journal Articles
Strategic issues in pharmaceutical supply chains: a review
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2016) 10 (3): 234–257.
Published: 05 September 2016
... at: rksdce@yahoo.com 13 10 2015 30 01 2016 20 04 2016 02 05 2016 © Emerald Group Publishing Limited 2016 Emerald Group Publishing Limited Licensed re-use rights only Performance management Globalization Sustainability Pharmaceutical supply chains Quality and health...
