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1-3 of 3
Keywords: Marketing strategy
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Journal Articles
International Journal of Productivity and Performance Management (2010) 59 (6): 555–570.
Published: 27 July 2010
... on government funding, more than on other resources, creates changes in internal processes in the organisational structure, expressed in professionalization, bureaucracy, formalization and loss of administrative autonomy. Social marketing strategies are the best area to examine for possible links between...
Journal Articles
Work Study (2001) 50 (4)
Published: 01 July 2001
... © MCB UP Limited 2001 --> Marketing strategy Internet B2B: How to Build a Profitable E-commerce Strategy Michael J. CunninghamPerseus BooksISBN: 0738203343$27.00 Keywords: Marketing strategy, Internet This book provides a blueprint for creating a profitable...
Journal Articles
Work Study (1996) 45 (2): 18–21.
Published: 01 April 1996
... trouble in another company, a business meeting or lecture may give a chance to talk of the practice or leave a calling card. Consultancies Marketing strategy All consultants should be on the lookout at all times to take advantage of such opportunities and follow up any lead quickly while...
