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This article develops a strategic management model which is intended to serve as a prescription for any CEO involved in strategic planning. The model was developed as a result of interviews with CEOs of mostly public and some private organisations and ultimately redirected to benefit CEOs in examining major elements/ processes within their own organisations. The nine components of the model which are inextricably interwoven in the planning process examined in this article include:mission and strategy, Board of Governors, organisational and managerial performance, strategic planning, goals/objectives, communicating goals and decentralisation, commitment, rewards/resources, culture and communication, participation management, role of CEO and changes in the environment.

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