Keywords: After-sales services
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Journal Articles
International Journal of Quality and Service Sciences (2024) 16 (3): 413–431.
Published: 12 August 2024
...Mohd Nasir; Yaisna Rajkumari; Mohd Adil Purpose To build long-term relationships and gain a competitive edge, marketers need to provide customers with unique and distinct experiences that they cannot find in other companies. According to the literature, after-sales service helps to achieve...

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