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Keywords: Survival of service startups
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Journal Articles
International Journal of Quality and Service Sciences (2024) 16 (3): 372–388.
Published: 21 August 2024
... by investigating the relative importance of each dimension of service quality in relation to the survival of service startups. Practical implications The empirical findings empower service startups to make informed decisions, allocate resources judiciously and prioritize aspects of service quality that have...
