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Journal Articles
The impact of chatbot anthropomorphism on customer experience and chatbot usage intention: a technology acceptance approach
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International Journal of Quality and Service Sciences (2025) 17 (2): 168–194.
Published: 15 April 2025
... anthropomorphism Customer experience Initial trust TAM UTAUT Social influence Corresponding author Nadia Sfar nadia.3lisfar@gmail.com 20 06 2024 23 10 2024 29 12 2024 11 02 2025 01 03 2025 02 03 2025 © Emerald Publishing Limited 2025 Emerald Publishing...
