Issues

Call for papers

Special issue on retailing down under

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Editorial

Editorial

John Fernie
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The effect of offline brand trust and perceived internet confidence on online shopping intention in the integrated multi‐channel context

Kim Hongyoun Hahn; Jihyun Kim
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Fashion promotions in the Hispanic market: Hispanic consumers' use of information sources in apparel shopping

Yoo‐Kyoung Seock; Lauren R. Bailey
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Franchise firm entry time influence on long‐term survival

Victoria Bordonaba Juste; Laura Lucia‐Palacios; Yolanda Polo‐Redondo
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Market segmentation with respect to university students' clothing benefits sought: Shopping orientation, clothing attribute evaluation, and brand repatronage

Hyun‐Hee Park; Pauline Sullivan
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Does morality explain opportunism in marketing channel negotiations?: The moderating role of trust

Stephan Grzeskowiak; Jamal A. Al‐Khatib
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