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Kiseol Yang
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Journal Articles
Online retailer reputation and consumer response: examining cross cultural differences
Available to Purchase
International Journal of Retail & Distribution Management (2013) 41 (9): 688–705.
Published: 11 October 2013
Journal Articles
Mobile shopping motivation: an application of multiple discriminant analysis
Available to Purchase
International Journal of Retail & Distribution Management (2012) 40 (10): 778–789.
Published: 31 August 2012
