Marta Frasquet
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Journal Articles

Environmental awareness and showrooming: price and moral moderating effects

Maria-Jose Miquel-Romero, Marta Frasquet, Alejandro Mollá-Descals
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2025) 53 (7): 671–684.
https://doi.org/10.1108/IJRDM-06-2024-0295
Published: 06 May 2025
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Journal Articles

The role of artificial intelligence in improving the omnichannel customer experience

Ana Valeria Calvo, Ana Dolores Franco, Marta Frasquet
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2023) 51 (9-10): 1174–1194.
https://doi.org/10.1108/IJRDM-12-2022-0493
Published: 04 August 2023
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Journal Articles

Mobile dependency and uncertainty reduction: influence on showrooming behaviours and user-generated content creation

Luis Edwin Chimborazo-Azogue, Alejandro Mollá-Descals, Maria-Jose Miquel-Romero, Marta Frasquet
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2022) 50 (8-9): 996–1014.
https://doi.org/10.1108/IJRDM-10-2021-0487
Published: 19 May 2022
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Journal Articles

Guest editorial

Marta Frasquet, Xavier Brusset, Herbert Kotzab, Christoph Teller
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2021) 49 (7): 813–816.
https://doi.org/10.1108/IJRDM-07-2021-517
Published: 07 August 2021
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Journal Articles

Complaint behaviour in multichannel retailing: a cross-stage approach

Marta Frasquet, Marco Ieva, Cristina Ziliani
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2021) 49 (12): 1640–1659.
https://doi.org/10.1108/IJRDM-03-2020-0089
Published: 07 June 2021
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Journal Articles

Do channel integration efforts pay-off in terms of online and offline customer loyalty?

Marta Frasquet, Maria-José Miquel
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2017) 45 (7-8): 859–873.
https://doi.org/10.1108/IJRDM-10-2016-0175
Published: 10 July 2017
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Journal Articles

Understanding loyalty in multichannel retailing: the role of brand trust and brand attachment

Marta Frasquet, Alejandro Mollá Descals, Maria Eugenia Ruiz-Molina
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2017) 45 (6): 608–625.
https://doi.org/10.1108/IJRDM-07-2016-0118
Published: 12 June 2017
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Journal Articles

Research trends in retailing – a comparative approach: Spain‐Europe‐USA

Marta Frasquet, Irene Gil, Alejandro Mollá, Teresa Vallet
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2002) 30 (8): 383–393.
https://doi.org/10.1108/09590550210435273
Published: 01 August 2002
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