...' internationalisation in China by adopting the service ecosystems approach. Design/methodology/approach The authors carried out a case study of Italian premium wine firms from the Valpolicella area by collecting 27 semi-structured interviews with key informants that operate at the micro-, meso- and macro-levels...

...Sina Hardaker; Ling Zhang Purpose The paper aims to investigate the new market entry strategy of the international grocery retailers Aldi Süd and Costco in China; analyzing if and how their prior-online market entry reflects a strategic response to organizational challenges in the Chinese market...

...Ying Ye; Kwok Hung Lau; Leon Kok Yang Teo Purpose The purpose of this paper is to explore the drivers and barriers to omni-channel retailing in China, and attempts to understand how companies formulate their business strategies during their transformations to omni-channel retailing. Design...

... conducted. Both the convergence and habituation theories were applied. Findings Results of the multiple regression analysis support the above assumptions and suggest that customer enjoyment shopping experience and its relation with consumer attitudes towards store channels in China tends to be more...

... perspective, the research provides a comprehensive analysis of the implications of the institutional environment for the strategic choices of international retailers in an emerging market, especially in China. Findings The international retailer's strategic choices are often identified as pragmatism...

...So Won Jeong; Leslie Stoel; Jae‐Eun Chung Purpose Retail success in China for dietary supplement products requires knowledge of the importance consumers place on store type as well as their perceptions of product characteristics such as country of origin (country where the product is made...

... are especially beneficial for mall developers and retailers for crafting effective positioning strategies and guiding their communication strategies in the China market. Originality/value The proposed model makes a theoretical contribution by testing a Western theory in a non‐Western context. In addition...

...Wantao Yu; Ramakrishnan Ramanathan Purpose The purpose of this paper is to investigate the impacts of the business environment on operations strategy encompassed by competitive priorities in China's retail sector. Design/methodology/approach This is a case study of a multinational retailer...

... communication with other colleagues. Design/methodology/approach The research is based on a case study of IKEA in Russia and China during 2003‐2004. Findings The processes of brand conceptualising, comprehending and activating are identified, characterised by a weakening collective sense making amongst...

...Xiao Tong Purpose The purpose of this paper is to test the cross‐national application of an extended technology acceptance model (TAM) in online shopping across the USA and China. Specifically, the proposed model is tested for invariance, and used to investigate the effect of the TAM constructs...

... ethnocentrism was regarded as an issue in China. Practical implications Outshoppers from China are increasingly found in the stores and malls in Western countries. The findings offer an insightful call for retailers and distributors in the West to understand how to make effective marketing strategies...

...Brenda Sternquist; Ying Huang; Zhengyi Chen Purpose The purpose of this paper is to provide an investigation of market orientation of retailers in China, an emerging economy. Several predictors of Chinese retailers' market orientation are examined. Design/methodology/approach Using survey data...

... influence Chinese customers' online shopping satisfaction including those which are ignored by prior studies. Xia Liu can be contacted at: liuxia1213@163.com © Emerald Group Publishing Limited 2008 Electronic commerce Customer satisfaction China After years of development...

... with samples drawn from four Eastern Asian countries, i.e. China, South Korea, Taiwan, and Thailand, using multigroup confirmatory factor analysis (MGCFA). In addition, this study further examines the differences and similarities in the mean levels of consumers' price perceptions across the four samples...

...Fujun Lai; Joe Hutchinson; Guixian Zhang Purpose RFID has fundamental influences on today's retailing and supply chain management. This article seeks to formulate the opportunities and challenges of RFID adoption in China. Design/methodology/approach Field interview and panel discussion were...

...Li‐Wei Mai; Hui Zhao Retail shopping establishments in the West have evolved through many different stages, in close association with Western lifestyles. The growth of supermarkets has been an important part of this trend, and in the 1980s, they were introduced in China. With their distinctive...

... in China is formulated. The proposed instrument (SCATTR) contains 21 attributes in five dimensions and exhibits high internal consistency and validity. The purpose of this instrument is to provide China’s joint venture shopping centres with an indication of their performance as well as an avenue to gain...

...T. Wing‐Chun Lo; Ho‐Fuk Lau; Gong‐Shi Lin There is an argument that the channel of distribution reflects the economic development of a country. China is a developing country. When supermarket technology was introduced to China in 1981, supermarkets were mainly serving visitors from overseas. When...

...Brenda Sternquist; Zhou Xi Qiao Reveals that the People′s Republic of China is a market in transition. The Chinese Government wants to modernize the retail industry as part of the movement from a planned economy to a market economy. Reports that a series of interviews with managers of government...

... as the top quality supplier for the upper end of the market, and presents an international,not Japanese, image. © MCB UP Limited 1994 China Hong Kong International trade Japan Marketing Marketing strategy Quality Supermarkets As business becomes increasingly internationalized...