... context. © Emerald Group Publishing Limited 2012 Schwartz value typology Fashion industry Consumers Segmentation Shopping styles Ecology Spain National cultures Market segmentation Market segmentation is a crucial strategy in the retail arena, and it is a fundamental tool...

... that virtually no benefit segmentation research has been conducted on TV shoppers, this study provides a new perspective to the segmentation of TV home shoppers. Television Home shopping Market segmentation Consumer behaviour TV shoppers also exhibit certain consumer characteristics. They are more...

... are two major components of a viable fashion market segment; however, very limited information is available about this group of consumers with this view. Therefore, this study examines the difference of consumers' shopping orientation, clothing attribute evaluation, and brand repurchase intention...

..., this paper makes an updated assessment of variables considered in previous studies and contexts but not studied in Spain. © Emerald Group Publishing Limited 2008 Brands Market segmentation Consumer behaviour Generics Spain Retailing has suffered profound changes in the recent years...

... segments in an Arabian environment without ignoring the special cultural differences in the UAE. Over the last three decades, there has been a substantial amount of research on market segmentation for consumer goods and services. However, segmentation research in retailing was very rare and concentrated...

... and consequences of customer loyalty in an online context. Eight factors were identified that had impact on e‐loyalty: customization, contact interactively, care community, convenience, cultivation, choice, and character. © Emerald Group Publishing Limited 2006 Internet shopping Market segmentation...

... precise market segmentation and the highest degree of supply differentiation. Research limitations/implications Virtual community is a tool that can increase the chances of success in the marketing and distribution of products over the internet. Therefore, there are several lines of research...

... by analysing sub‐segments of shopping preferences for customers of Next for Men, a UK fashion retailer. © MCB UP Limited 1998 Consumer behaviour Fashion Location Market segmentation Retailing Stores Market positioning, based on price, product differentiation and service provision...

... MCB UP Limited 1997 Market segmentation Older consumers Retailing Salesforce Service USA One of the most significant trends affecting American society today is the dramatic rise in the number and percentage of persons over the age of 65. In 1990, there were more than 31 million...

... operations. © MCB UP Limited 1996 Department stores Market segmentation Retailing Stores Thailand Retailing in Thailand is a catalogue of contrasts. A network of more than 500 7‐11 convenience stores stands where six years ago there were none. Two of the largest shopping malls...

...Madhav N. Segal; Ralph W. Giacobbe Demonstrates the usefulness of combining retail market segmentation with competitive analysis as a very effective method to understand the dynamics of retail markets and to analyse strategic options for supermarket chains. Attempts to advance the market...

... with ramifications for applying segmentation in industrial markets. Manufacturers of car parts are concerned that customer needs are satisfactorily met through the variety of UK installer types. In this, as in other industries, market segmentation is seen as important to ensure that customers receive an appropriate...

... in the 1990s will be able relatively easily to obtain efficiencies in certain areas. Right along the retail spectrum, there are particular types of retail outlet where retail principles like computerised stock-keeping, efficient warehousing, marketing segmentation and promotional synergies have hardly made any...

... Grocery industry Shopping Market segmentation VOLUME 19 NUMBER 3 1991 Who Shops Where? And Why? Alan G. Hallsworth Manchester Business School, UK INTRODUCTION The question of who shops where is one that naturally preoccupies retailers. In this article, attention is paid to the problem as it affects...

... in quantities of sufficient sizes, market segments have been determined. Each customer group – or market segment – has specific expectations and retail marketers must develop retail brands and concepts which cater for the needs of the segment targeted. Having decided on which segment (or segments) to target...

... of clusters of customers with similar profiles. © MCB UP Limited 1990 Fashion Market segmentation Retailing United Kingdom Competitiveness VOLUME 18 NUMBER 4 1990 Gaining a Competitive Advantage in Fashion Retailing Barbara R. Lewis and Angela W. Hawksley Manchester School of Management...