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Keywords: Psychological risk
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Journal Articles
Mobile dependency and uncertainty reduction: influence on showrooming behaviours and user-generated content creation
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International Journal of Retail & Distribution Management (2022) 50 (8-9): 996–1014.
Published: 19 May 2022
... their stores used as mere showrooms while other retailers (typically online retailers) reap the benefits of the sale (Fassnacht et al., 2019 ; Viejo-Fernández et al., 2020). Mobile showrooming Mobile dependency Psychological risk Need for touch The increasing use...
