Keywords: Customer service
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
International Journal of Sports Marketing and Sponsorship (2016) 17 (2): 172–200.
Published: 29 April 2016
...C. Keith Harrison; Scott Bukstein; Ginny McPherson Botts; Suzanne Malia Lawrence Purpose – The purpose of this paper is to investigate female National Football League (NFL) spectators’ preferences and feedback in regard to various customer service components of the NFL game day experience...

or Create an Account

Close subscription notice
Close access options