Skip to Main Content
Keywords: Elo-rating
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
International Journal of Sports Marketing and Sponsorship (2015) 16 (5): 2–19.
Published: 01 October 2015
...Loek Groot; Joras Ferwerda This paper analyses whether jersey sponsorship has an effect on team performance at FIFA World Cup matches, taking team qualities into account. Team qualities are measured by the Elo-ratings of national soccer teams. We measure the performance of sponsors by comparing...

or Create an Account

Close Modal
Close Modal