Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-3 of 3
Keywords: FIFA World Cup
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Investigating the socio-economic impacts of mega sports events on community participation and support: the case of FIFA World Cup Qatar 2022
Available to Purchase
International Journal of Sports Marketing and Sponsorship 1–23.
Published: 25 November 2025
...' perceptions of the FIFA World Cup 2022. Design/methodology/approach Survey data from 260 residents of Qatar who attended the FIFA World Cup Qatar 2022 matches or related events were collected and analyzed using structural equation modeling (SEM). Findings The findings reveal that while community...
Journal Articles
Soccer jersey sponsors and the world cup
Available to Purchase
International Journal of Sports Marketing and Sponsorship (2015) 16 (5): 2–19.
Published: 01 October 2015
...Loek Groot; Joras Ferwerda This paper analyses whether jersey sponsorship has an effect on team performance at FIFA World Cup matches, taking team qualities into account. Team qualities are measured by the Elo-ratings of national soccer teams. We measure the performance of sponsors by comparing...
Journal Articles
How effective is the sponsorship of global sports events? A comparison of the FIFA World Cups in 2006 and 1998
Available to Purchase
International Journal of Sports Marketing and Sponsorship (2010) 11 (4): 33–49.
Published: 01 July 2010
...Gerd Nufer; André Bühler This study examined the effects of event sponsorship, in the context of the two most recent FIFA World Cup (FWC) events hosted in Europe (France 1998 and Germany 2006). More than 4,000 teenagers were incorporated into the sample in order to measure recall and image values...
