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Keywords: Golf club management
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2024) 25 (5): 1018–1043.
Published: 24 June 2024
... practical insights for golf club management. Sangyung Lee is the corresponding author and can be contacted at: leesyuu2@gmail.com The CAC framework describes the sequential development of consumer loyalty through three primary stages (Yuksel et al., 2010). Previous studies have employed...
