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Keywords: Optimal matching analysis
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2022) 23 (3): 628–644.
Published: 23 November 2021
..., and not only as isolated transitions between consecutive occupations (Savickas, 2002). Consequently, this study employs the optimal matching analysis (OMA) which is a sequence analysis technique. The holistic view of managers’ careers allows for the determination of the typical pathways that lead to and from...
