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Keywords: Social impact
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Journal Articles
Stakeholders' “voice” through social media: the case of corporate social responsibility in sport
Available to Purchase
International Journal of Sports Marketing and Sponsorship (2023) 24 (5): 1002–1020.
Published: 31 August 2023
... 11 07 2023 11 07 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Social impact Corporate social responsibility Sentiment analysis Topic modeling Analytics Corporate social responsibility (CSR) in sport includes a unique set...
Journal Articles
Examining service quality and social impact perceptions of the 2016 Rio de Janeiro Olympic Games
Available to Purchase
International Journal of Sports Marketing and Sponsorship (2018) 19 (2): 160–177.
Published: 08 May 2018
...Tiago Miguel Ribeiro; Abel Correia; Rui Biscaia; Carlos Figueiredo Purpose The purpose of this paper is to examine the effects of service quality on perceived positive and negative social impact of the 2016 Rio de Janeiro Olympic Games. Design/methodology/approach A field study was conducted...
Journal Articles
The expected social impact of the Winter Olympic Games and the attitudes of non-host residents toward bidding: The Beijing 2022 bid case study
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International Journal of Sports Marketing and Sponsorship (2017) 18 (4): 330–346.
Published: 06 November 2017
...Dongfeng Liu; Christopher Hautbois; Michel Desbordes Purpose Using Beijing’s bid for the 2022 Winter Olympic Games as an example, the purpose of this paper is to explore the expected social impact of mega-sporting events, as perceived by non-host city residents, and the way in which...
Journal Articles
Social impact of major sports events perceived by host community
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International Journal of Sports Marketing and Sponsorship (2016) 17 (1): 78–91.
Published: 01 February 2016
...Dongfeng Liu Purpose – The purpose of this paper is to examine the social impact of major sports events perceived by host city residents using Shanghai as an example. Design/methodology/approach – Exploratory factor analysis based on 450 valid questionnaires. Findings – Research...
Journal Articles
The impact of the national sports lottery and the FIFA World Cup on attendance, spectator motives and J. League marketing strategies
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International Journal of Sports Marketing and Sponsorship (2006) 7 (3): 115–133.
Published: 01 March 2006
... at J. League games. By contrast, toto appears to have had a short-term impact. The impact of the national sports lottery and the FIFA World Cup on attendance, spectator motives and J. League marketing strategies Keywords social impact attendance motives sport events Daniel C. Funk Griffith University...
