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Keywords: Sport consumer experience
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2018) 19 (3): 350–367.
Published: 23 May 2018
...Ignacio Cepeda-Carrión; Gabriel Cepeda-Carrion Purpose The sport consumer experience is becoming an important aspect to sport center’s management. From this point, the purpose of this paper is to explore and examine the relationship between sport centers’ absorptive capacity and sport consumer...
