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Keywords: Transport legacy
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2021) 22 (1): 32–52.
Published: 10 November 2020
.... Originality/value This study contributes to the academic literature related to discussing the Olympic legacy by providing evidence of how hosting the Olympics may lead to social exchange with negative outcomes on transport legacy. The findings of this study can be used as valuable information for future...

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