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Keywords: empirical study
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2010) 11 (2): 2–20.
Published: 01 January 2010
... orientation and past experiences. Given these results, implications for future research and practice are discussed © 2010 by Winthrop Publications Limited 2010 licensed reuse rights only martial arts motivation empirical study Martial arts participation: consumer motivation RESEARCH PAPER...
Journal Articles
International Journal of Sports Marketing and Sponsorship (2008) 9 (2): 38–51.
Published: 01 January 2008
.... Motivation of action sports participants varies across gender and level of experience. © 2008 by Winthrop Publications Limited 2008 licensed reuse rights only action sports motivation empirical study Action sports participation: consumer motivation Keywords action sports motivation empirical...
