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Journal Articles
Journal Articles
Journal Articles
International Journal of Sports Marketing and Sponsorship (2008) 9 (2): 62–77.
Published: 01 January 2008
... ticketing smart cards memorabilia The chips are in: enhancing sports through RFID technology Keywords Radio Frequency Identification (RFID) electronic applications ticketing smart cards memorabilia David C Wyld Robert Maurin Professor of Management and Director of the Strategic e-Commerce/e-Government...

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