Issues

Contradictions of traditions and change in German winemaking: an exploratory study

Robert J. Harrington; Michael C. Ottenbacher
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Facets of brand equity and brand survival: a longitudinal examination

James B. Wilcox; Debbie A. Laverie; Natalia Kolyesnikova; Dale F. Duhan; Tim H. Dodd
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Do expert ratings or economic models explain champagne prices?

Jan Bentzen; Valdemar Smith
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Dragon wine: developments in the Chinese wine industry

Per Jenster; Yiting Cheng
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Effects of non‐sensory cues on perceived quality: the case of low‐alcohol wine

Josselin Masson; Philippe Aurier; François d'hauteville
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Accounting for social taste: application to the demand for wine

Christophe Terrien; Daniel Steichen
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Editorial

Editorial

Ulrich R. Orth
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