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Journal Articles

Beyond terroir: a comparative analysis of Pinot Noir producers and business strategies in Burgundy, New Zealand and South Africa

Nicolas Depetris Chauvin, Antoine Pinède, David Priilaid

International Journal of Wine Business Research (2024) 36 (4): 631–654.

https://doi.org/10.1108/IJWBR-04-2024-0016

Published: 23 September 2024

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Journal Articles

Evaluating the worth of nascent old vine cues for South African wines

David Priilaid, Jonathan Steyn

International Journal of Wine Business Research (2020) 32 (2): 283–300.

https://doi.org/10.1108/IJWBR-04-2019-0029

Published: 31 December 2019

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Journal Articles

Positioning fast moving luxury goods in a discount environment: How cue effects explain South African whisky prices

International Journal of Wine Business Research (2016) 28 (1): 22–42.

https://doi.org/10.1108/IJWBR-05-2015-0016

Published: 14 March 2016

View article titled, Positioning fast moving luxury goods in a discount environment: How cue effects explain South African whisky prices

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Journal Articles

How price demeans sighted assessments across user profiles

David Priilaid, Michael Sevenoaks, Ryan Aitken, Clint Chisholm

International Journal of Wine Business Research (2013) 25 (2): 108–124.

https://doi.org/10.1108/IJWBR-2012-0004

Published: 31 May 2013

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