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Journal Articles

Examining motivations and challenges of black wine entrepreneurs using the push–pull theory of entrepreneurship

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Monique Bell, Liz Thach, Fiona Fang
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2023) 35 (3): 445–466.
https://doi.org/10.1108/IJWBR-07-2022-0026
Published: 27 April 2023
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Journal Articles

Generational cohort theory and wine: analyzing how gen Z differs from other American wine consuming generations

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Liz Thach, Sam Riewe, Angelo Camillo
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2021) 33 (1): 1–27.
https://doi.org/10.1108/IJWBR-12-2019-0061
Published: 02 June 2020
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Journal Articles

Core tensions in luxury wine marketing: the case of Burgundian wineries

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Liz Thach, Steve Charters, Laurence Cogan-Marie
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2018) 30 (3): 343–365.
https://doi.org/10.1108/IJWBR-04-2017-0025
Published: 20 August 2018
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Journal Articles

Variety seeking by wine consumers in the southern states of the US

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Janeen E. Olsen, Tom Atkin, Liz Thach, Steve S. Cuellar
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2015) 27 (4): 260–280.
https://doi.org/10.1108/IJWBR-08-2014-0036
Published: 16 November 2015
View article titled, Variety seeking by wine consumers in the southern states of the US
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Journal Articles

The impact of wine franchise laws on consumer choice and pricing: A comparison between Georgia and Florida

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Liz Thach, Steve Cuellar, Janeen Olsen, Tom Atkin
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2013) 25 (2): 138–158.
https://doi.org/10.1108/IJWBR-10-2012-0029
Published: 31 May 2013
View article titled, The impact of wine franchise laws on consumer choice and pricing: A comparison between Georgia and Florida
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Journal Articles

The impact of environmental protection and hedonistic values on organic wine purchases in the US

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Janeen Olsen, Liz Thach, Liz Hemphill
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2012) 24 (1): 47–67.
https://doi.org/10.1108/17511061211213783
Published: 16 March 2012
View article titled, The impact of environmental protection and hedonistic values on organic wine purchases in the US
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Journal Articles

Generation Y and sparkling wines: a cross‐cultural perspective

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Steve Charters, Natalia Velikova, Caroline Ritchie, Joanna Fountain, Liz Thach, Tim H. Dodd, Nicola Fish, Frikkie Herbst, Nic Terblanche
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2011) 23 (2): 161–175.
https://doi.org/10.1108/17511061111143016
Published: 07 June 2011
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Journal Articles

A model and exploratory study for promoting professional sales in winery visitor centers

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Janeen Olsen, Liz Thach
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2008) 20 (1): 22–37.
https://doi.org/10.1108/17511060810864598
Published: 21 March 2008
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