Page 1 | Search Results | International Journal of Wine Business Research | Emerald Publishing

Skip to Main Content

1-1 of 1

Sort by

Sort Order Select

Journal Articles

Wine label design proposals: an eye-tracking study to analyze consumers’ visual attention and preferences

Elena Barbierato, Danio Berti, Silvia Ranfagni, Luis Hernández-Álvarez, Iacopo Bernetti

International Journal of Wine Business Research (2023) 35 (3): 365–389.

https://doi.org/10.1108/IJWBR-06-2022-0021

Published: 28 February 2023

View article titled, Wine label design proposals: an eye-tracking study to analyze consumers’ visual attention and preferences

Add to Citation Manager for Wine label design proposals: an eye-tracking study to analyze consumers’ visual attention and preferences