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1-5 of 5
Keywords: Globalization
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Journal Articles
Craft beer – a systematic literature review and research agenda
Available to Purchase
International Journal of Wine Business Research (2022) 34 (2): 278–307.
Published: 03 November 2021
... as a reference for future research. Based on the content analysis and cluster identification, the findings portray the status of current research. Accordingly, a set of research opportunities are offered. Marketing Consumer behaviour Globalization Systematic literature review Brewing Conceptual...
Journal Articles
Resilience in the context of Italian micro and small wineries: an empirical study
Available to Purchase
International Journal of Wine Business Research (2015) 27 (1): 40–60.
Published: 16 March 2015
... (Chan, 2011). Research by Chan (2011) and Demmer et al. (2011) illustrates the complexities confronting SMEs, complying with new labour or environmental regulations, the pressure from shifting market conditions, the weak and uncertain global economy, diminishing exports, constant pricing...
Journal Articles
Strategic operations and concentration in the Bordeaux‐Aquitaine region
Available to Purchase
International Journal of Wine Business Research (2010) 22 (3): 308–324.
Published: 24 August 2010
... on the inevitability of the process), the reasons which led to the merger, acquisition or alliance, their objectives and their expected results; both on economic, organizational or human terms. © Emerald Group Publishing Limited 2010 Strategic alliances Acquisitions and mergers Globalization...
Journal Articles
Is a glass of Merlot the symbol of globalization?: An examination of the impacts of globalization on wine consumption in Asia
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International Journal of Wine Business Research (2009) 21 (3): 258–266.
Published: 21 August 2009
...Kyuho Lee Purpose The purpose of this paper is to investigate how underlying globalization could influence Asian consumers' wine drinking patterns and behaviors. Specifically, a theoretical framework that explains the underlying motivations of Asian wine consumers is developed. Design...
Journal Articles
The demise of independent wine production in France: a marketing challenge?
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International Journal of Wine Marketing (2006) 18 (3): 183–203.
Published: 01 September 2006
... of sale. As production continues to surge, plummeting prices have left many of these producers economically unviable. Is it possible for these small independent producers to survive in an ever more competitive global market? This paper attempts to answer this question, by studying the challenges...
