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Journal Articles
Journal Articles
International Journal of Wine Marketing (2004) 16 (3): 5–13.
Published: 01 March 2004
...Isabella M. Chaney Over the last decade there has been an increase in the development of products sold as own label brands. The major UK grocery multiples have successfully employed this strategy, gaining more than half the grocery market with their own branded products. Supermarkets have...
Journal Articles
International Journal of Wine Marketing (2000) 12 (1): 5–15.
Published: 01 January 2000
...David Egan; Tim Knowles; Joudallah Bey The licensed retail market in the UK operates in a dynamic environment, yet one aspect that appears to get little consideration is how spatial location may determine the success of particular business or, influence the appropriate use of an existing licensed...
Journal Articles
International Journal of Wine Marketing (1992) 4 (3): 26–34.
Published: 01 March 1992
... Marketing Wine Industry UK International Journal of Wine Marketing 4,3 26 Developing a Marketing Strategy for English Wine in Relation to European Regulations Owain Prys Jenkins University of Surrey, UK International Journal of Wine Marketing Vol. 4 No. 3, 1992, pp. 26-34, © MCB University Press, 0954...

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