... value and purchase intention. Moreover, our study uncovers gender-specific purchasing tendencies in response to differing perceptions of product value. Specifically, the positive pathway linking perceived functional value to purchase intention is statistically significant solely among male consumers...

... vs utilitarian) and on personal traits of individuals against technology throughout the Technology Readiness Index (TRI) 2.0. Generation and gender were considered to evaluate their impact on the type of purchases. Consumers’ data were collected in Chile through 788 face-to-face surveys. The partial...

... on Facebook. Design/methodology/approach Facebook profile data consisting of 32 attributes were collected for 111,123 Korean users. Inferences were made for four private attributes (gender, age, marital status, and relationship status) based on five machine learning-based classification algorithms...

..., facilitating conditions, hedonic motivation, and habit), except for price value and social influence, significantly relate with BI to use mobile applications. Habit was reported to have the strongest influence. Gender and educational level were found to be insignificant moderators. Practical implications...

...Tommy K. H. Chan; Christy M. K. Cheung; Na Shi; Matthew K. O. Lee Purpose – The purpose of this paper is to examine the factors associated with user satisfaction in the social network sites (SNSs), and to explore the moderating effects of gender on user satisfaction. Design/methodology...

... the mediator roles of entrepreneurial attitudes (EA) and self-efficacy on opportunity recognition (SOR) as important psychological variables for academics. In the same context, the paper examines the mediator role of gender. Design/methodology/approach – The hypotheses were tested using structural...

... of opportunities for creating a business. Second, it aims to analyze the existence of gender differences both in the discovery of opportunities and in the stock of human and social capital possessed by men and women. Design/methodology/approach The authors use data from the Global Entrepreneurship Monitor...

..., correlates at work, causes, and impact of high and low self‐esteem on job performance. Little is known about the self‐esteem in existing and aspiring workforce simultaneously. This study on self‐esteem (around three attitudinal components, i.e. affect, behavior, and cognition) across gender in different...

... The results show that gender has the most profound effect on ethical decision‐making, with ego strength also having a strong effect, while locus of control has a negligible effect. Beliefs and judgments about questionable behavior shifted after (a chat) discussion more for those with low ego strength...

...Kenneth W. Green, Jr; Dwayne Whitten; Bobby Medlin Purpose Prior research indicates that workplace diversity negatively impacts the job satisfaction and organizational commitment levels of minority workers. This study investigates the impact of age and gender diversity between human resources (HR...

...Subhash C. Kundu Primary data based on 1,083 observations were analyzed to examine the reactions and perceptions of male and female employees across categories about workforce diversity status in Indian organizations. Results indicated the prevalence of gender and category (racial) discrimination...

... was utilized. The alpha for each F‐test was set at 0.05. © MCB UP Limited 2001 Teleworking Telecommuting Information technology strategy Gender Corporate culture An understanding of the similarities and differences between men and women in terms of how they perceive...