Keywords: Small and medium-sized enterprises (SMEs)
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Journal Articles
Journal Articles
Industrial Management & Data Systems (2022) 122 (11): 2440–2464.
Published: 15 August 2022
...Ai-Fen Lim; Keng-Boon Ooi; Voon-Hsien Lee; Garry Wei-Han Tan Purpose Emerging competitive dynamics demand small and medium-sized enterprises (SMEs) to continuously comprehend and respond to changing market conditions by implementing effective soft total quality management (STQM) practices. Firstly...

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