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Keywords: Fish
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Journal Articles
Resource heterogeneity and its effects on interaction and integration in customer-supplier relationships
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Journal:
IMP Journal
IMP Journal (2015) 9 (1): 5–25.
Published: 13 April 2015
...Morten H. Abrahamsen; Håkan Håkansson Purpose – The purpose of this paper is to study the phenomenon of customer-supplier interaction and integration from a resource perspective. In economic terms, a fish may be seen as a more or less homogeneous resource. If the herring is seen as a homogeneous...
