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Journal Articles

Measuring online live streaming of perceived servicescape: Scale development and validation on behavior outcome

Yu-Hsin Chen, Min-Cing Chen, Ching-Jui Keng

Internet Research (2020) 30 (3): 737–762.

https://doi.org/10.1108/INTR-11-2018-0487

Published: 28 February 2020

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Journal Articles

Utilizing the Push-Pull-Mooring-Habit framework to explore users’ intention to switch from offline to online real-person English learning platform

Yu-Hsin Chen, Ching-Jui Keng

Internet Research (2019) 29 (1): 167–193.

https://doi.org/10.1108/IntR-09-2017-0343

Published: 03 December 2018

View article titled, Utilizing the Push-Pull-Mooring-Habit framework to explore users’ intention to switch from offline to online real-person English learning platform

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Journal Articles

Sequential combination of consumer experiences and their impact on product knowledge and brand attitude: The moderating role of desire for unique consumer products

Ching-Jui Keng, Van-Dat Tran, Tze-Hsien Liao, Chao-Ju Yao, Maxwell K. Hsu

Internet Research (2014) 24 (3): 270–291.

https://doi.org/10.1108/IntR-09-2012-0189

Published: 27 May 2014

View article titled, Sequential combination of consumer experiences and their impact on product knowledge and brand attitude: The moderating role of desire for unique consumer products

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Journal Articles

Effects of virtual‐experience combinations on consumer‐related “sense of virtual community”

Ching‐Jui Keng, Hui‐Ying Ting, Ya‐Ting Chen

Internet Research (2011) 21 (4): 408–434.

https://doi.org/10.1108/10662241111158308

Published: 12 August 2011

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Journal Articles

The acceptance of blogs: using a customer experiential value perspective

Ching‐Jui Keng, Hui‐Ying Ting

Internet Research (2009) 19 (5): 479–495.

https://doi.org/10.1108/10662240910998850

Published: 16 October 2009

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Measuring online live streaming of perceived servicescape: Scale development and validation on behavior outcome

Utilizing the Push-Pull-Mooring-Habit framework to explore users’ intention to switch from offline to online real-person English learning platform

Sequential combination of consumer experiences and their impact on product knowledge and brand attitude: The moderating role of desire for unique consumer products

Effects of virtual‐experience combinations on consumer‐related “sense of virtual community”

The acceptance of blogs: using a customer experiential value perspective

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