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Dong Hong Zhu
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Journal Articles
The influence of online cross-recommendation on consumers’ instant cross-buying intention: The moderating role of decision-making difficulty
Available to Purchase
Journal:
Internet Research
Internet Research (2018) 28 (3): 604–622.
Published: 04 June 2018
Journal Articles
Effects of free gifts with purchase on online purchase satisfaction: The moderating role of uncertainty
Available to Purchase
Journal:
Internet Research
Internet Research (2015) 25 (5): 690–706.
Published: 05 October 2015
